Business With a Soul | Groundswell Business Consulting

Business with a Soul

Business with a soul.

I love the idea of business with a soul.

It stirs, at a feeling level, this sense that our business can be more than a vehicle to make money. It’s more than following a model of successful people who’ve gone before us.

A business with a soul speaks to purpose and passion. It speaks to identity and desire.

I love the romance that takes place between a business and our soul. That the two could be intertwined, spilling out into the world as a self-expression, makes work worth pursuing.

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